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February 5, 2010
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10:14 am
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CriadoResources:
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RT @thepropertydiva: 2010: The Year of the Renter? http://bit.ly/8BwqAy #multifamily #apartments #aptchat #realestate |
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10:14 am
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CriadoResources:
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RT @AptChat: Do you need a blog? Should you have someone 'ghost write' posts? Buy content? We're talking blogs on tomorrow's #AptChat. |
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2:20 pm
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AptsForRent:
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RT @trainingfactor Do you need a blog? Should you have someone 'ghost write' posts? Buy content? We're talking blogs at TODAYS #AptChat. |
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2:24 pm
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trainingfactor:
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@AptsForRent Moderated by @30lines and @LisaTrosien (great topic) #AptChat |
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3:16 pm
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drivebuy:
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RT @AptChat: Do you need a blog? Should you have someone 'ghost write' posts? Buy content? We're talking blogs on tomorrow's #AptChat. |
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3:40 pm
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AptChat:
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Does your community need a blog? Should you have someone 'ghost write' posts? Buy content? Today on #AptChat - 4 PM ET. |
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3:50 pm
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TamelaCoval:
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Does your community need a blog? Should you have someone 'ghost write' posts & buy content?Today on #AptChat - 4 PM ET. (via @AptChat) |
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4:12 pm
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AptsForRent:
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Great article 2 read be4 2day's #AptChat Guest Bloggers: A lazy way out? Or awesome path 2 new content? http://tinyurl.com/y9q5ys3 @mvolpe |
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5:55 pm
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lisatrosien:
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RT @AptChat: Does your community need a blog? Should you have someone 'ghost write' posts? Buy content? Today on #AptChat - 4 PM ET. |
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5:58 pm
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resiteonline:
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Don't forget about today's #AptChat at 4pm EST. The topic is about Blogs. http://bit.ly/bJN38p |
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6:15 pm
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drivebuy:
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@Buildium you guys at #aptchat today? |
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6:44 pm
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30lines:
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@MackCollier We're talking blogs on today's #AptChat. Any advice for the group? |
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7:43 pm
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JudyBellack:
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Don't miss today's #aptchat on blogs . . . should be a lively discussion! |
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7:47 pm
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jenken27:
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RT @JudyBellack: Don't miss today's #aptchat on blogs . . . should be a lively discussion! |
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8:22 pm
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AptChat:
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Have a question about blogging? Send it to @30Lines or @LisaTrosien for today's discussion on #AptChat. |
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8:24 pm
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AptsForRent:
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t-minus 30 minutes until today's #AptChat! Be there or be square! ;-) |
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8:26 pm
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FirstLightLA:
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RT @AptChat: Have a question about blogging? Send it to @30Lines or @LisaTrosien for today's discussion on #AptChat. |
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8:26 pm
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FirstLightLA:
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RT @AptsForRent: t-minus 30 minutes until today's #AptChat! Be there or be square! ;-) |
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8:27 pm
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RealtyDataTrust:
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Blogs and ghost writers on #AptChat in 30 minutes. |
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8:30 pm
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greenlandlady:
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30 minutes to #AptChat |
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8:41 pm
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MultifamilyPro:
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RT @AptChat: Have a question about blogging? Send it to @30Lines or @LisaTrosien for today's discussion on #AptChat. |
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8:45 pm
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jillcorya:
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@ 30Lines Blogs are easy to start but hard to maintain thus can be damaging rather than enhancing. How often should you update?
#aptchat |
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8:46 pm
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30lines:
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@jillcorya Great question! We'll definitely discuss that today. #aptchat |
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8:47 pm
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JudyBellack:
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RT @AptChat: Have a question about blogging? Send it to @30Lines or @LisaTrosien for today's discussion on #AptChat. |
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8:47 pm
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Time2optimize:
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Want to join in a chat about blogging? Should B interesting views #aptchat today 4 EST |
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8:49 pm
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MultifamilyPro:
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@MackCollier today at 4EST @30lines & @LisaTrosien R hosting an #aptchat on blogging join us if U can |
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8:50 pm
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Buildium:
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@drivebuy Yes, @EricBuildium will be at #AptChat. |
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8:51 pm
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MultifamilyPro:
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@DesireeScales today at 4EST @30lines & @LisaTrosien R hosting an #aptchat on blogging join us if U can |
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8:54 pm
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MultifamilyPro:
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Would love 2 have U @dotjenna join the #aptchat today at 4EST @30lines & @LisaTrosien host 2day is on blogging join us if U can |
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8:56 pm
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AptChat:
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Hey #AptChat -ters, please introduce yourself! Today's topic is blogging. |
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8:57 pm
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JenKennedy_PCMG:
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Jen here from PCMG
#AptChat |
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8:58 pm
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JudyBellack:
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Hi Everyone! Representing Apartment Finder/CommunitySherpa! #aptchat |
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8:58 pm
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PCMGtwit:
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@AptChat Ryan from PCMG in the house. Love blogging! #AptChat |
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8:59 pm
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Joe_Ellipse:
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Once again backis the incredible, multifamily animal, the unfadeable J! #aptchat |
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8:59 pm
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JD_Paragon:
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Hi all. Justin from Paragon. Good topic today. #AptChat |
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8:59 pm
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AptChat:
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Hi everyone, we'll get started in 2 minutes. Please remember to include #AptChat in your tweets! |
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9:00 pm
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AptChat:
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Your moderator today is Mike Whaling (@30lines). @LisaTrosien should be joining us shortly. #AptChat |
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9:01 pm
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AptChat:
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If you have a question about blogging you'd like us to discuss, please send it to @30lines. #AptChat |
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9:01 pm
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jillcorya:
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Jill from PCMG here chatting from sunny SWFL. #aptchat |
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9:01 pm
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mbj:
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Sorry, no #aptchat today. :( |
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9:01 pm
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Eric_Urbane:
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Hi Everyone, #AptChat |
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9:01 pm
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CharityHisle:
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Charity in the House! (Community Sherpa go-to girl!) Let's get our #AptChat/ #BlogChat groove on! #AptChat |
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9:01 pm
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AptsForRent:
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Gillian Luce here with For Rent Media Solutions! Happy Friday everyone! Its a chilly one in Virginia 2day! :) #AptChat |
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9:01 pm
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JD_Paragon:
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@mbj you in Miami? #AptChat |
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9:01 pm
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EricBuildium:
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Hola chatters. Eric from Buildium has entered... #aptchat |
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9:01 pm
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AptChat:
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Recaps from previous chats can be found at http://aptchat.org and http://www.facebook.com/aptchat #AptChat |
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9:02 pm
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CharityHisle:
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@mbj What! Noooo! You should be here for this. #AptChat |
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9:02 pm
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annpadgett:
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Ann Padgett here with Resite Online! #AptChat |
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9:02 pm
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CharityHisle:
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RT @AptChat: Recaps from previous chats can be found at http://aptchat.org and http://www.facebook.com/aptchat #AptChat |
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9:02 pm
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JenKennedy_PCMG:
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@mbj you will be missed! #AptChat |
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9:02 pm
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resiteonline:
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Hi everyone! #AptChat |
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9:02 pm
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ElenaFerranti:
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#aptchat hello. |
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9:03 pm
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AptChat:
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Q1: Do I need a blog for my apartment community? What are the potential benefits? Potential downside? #AptChat |
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9:03 pm
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RealtyDataTrust:
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Kevan Humphrey with Realty DataTrust. Hello #aptchat! |
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9:03 pm
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TheEllipseCow:
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happy Friday from Texas! #AptChat |
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9:03 pm
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mbrewer:
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Here in observation #AptChat - Hope your weekends are smashing... |
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9:03 pm
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30lines:
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@mbj Boo. #AptChat |
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9:03 pm
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FirstLightLA:
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Hello everyone! Trevor Henson here with First Light Property Management Inc #aptchat |
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9:04 pm
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PCMGtwit:
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Benefits are SEO and being an information source for people. #AptChat #aptchat |
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9:04 pm
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EricBuildium:
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RT @AptChat: Q1: Do I need a blog for my apartment community? What are the potential benefits? Potential downside? #aptchat |
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9:04 pm
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annpadgett:
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Q1: Blogs are a great way to increase your digital footprint #AptChat |
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9:04 pm
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CharityHisle:
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@AptChat That was 3 questions! :o) 1. Do you need a blog? Maybe. Depends on what your goals are. #AptChat |
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9:04 pm
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30lines:
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RT @AptChat: Q1: Do I need a blog for my apartment community? What are the potential benefits? Potential downside? #AptChat |
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9:04 pm
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lisatrosien:
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RT @AptChat: Q1: Do I need a blog for my apartment community? What are the potential benefits? Potential downside? #aptchat |
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9:04 pm
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greenlandlady:
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Hola #AptChat |
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9:05 pm
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30lines:
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@annpadgett Great, but how does that help me? #AptChat |
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9:05 pm
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JudyBellack:
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Blog benefits . . . connections with and among residents, enhanced retention, great communication platform, SEO opportunities. #aptchat |
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9:05 pm
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lisatrosien:
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@CharityHisle Excellent point, Charity!
#aptchat |
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9:05 pm
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jillcorya:
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blogs build stronger relationships and brand loyalty #aptchat |
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9:05 pm
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resiteonline:
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Blogs are a good way to handle FAQs and related topics for your residents #AptChat |
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9:05 pm
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lisatrosien:
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@JudyBellack But do all properties that are blogging know how to do that?
#aptchat |
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9:05 pm
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PCMGtwit:
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I wouldn't say you "need" one but they are an added value for your clients, team members and prospects.#AptChat
#aptchat |
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9:06 pm
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EricBuildium:
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@AptChat It depends on the community & its size. Blogs have both direct & indirect benefits. Need to weight them. #aptchat |
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9:06 pm
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lisatrosien:
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RT @jillcorya: blogs build stronger relationships and brand loyalty #aptchat |
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9:06 pm
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CharityHisle:
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@lisatrosien Thanks Lisa! Honestly, not all communities need a blog! #AptChat |
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9:06 pm
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JD_Paragon:
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View a blog as an amenity, especially if content is local, relevant, and interesting. #AptChat |
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9:06 pm
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lisatrosien:
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Wow, not a naysayer in the bunch!
#aptchat |
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9:06 pm
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annpadgett:
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Increasing your digital footprint and help drive prospects to your website #AptChat |
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9:06 pm
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CharityHisle:
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RT @PCMGtwit: I wouldnt say you "need" one but they are an added value for your clients, team members and prospects. #AptChat |
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9:06 pm
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EricBuildium:
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RT @jillcorya: blogs build stronger relationships and brand loyalty #aptchat |
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9:06 pm
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TheEllipseCow:
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benefits: increase content for search engines & local involvement; downside: must keep current, no blog is better than ignored blog #AptChat |
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9:07 pm
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Joe_Ellipse:
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Why wouldn't a community need a blog, were they already in posession of a website? #aptchat |
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9:07 pm
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jillcorya:
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Blogs, in an intranet environment, can be an excellent way of sharing knowledge within the organization.
#aptchat |
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9:07 pm
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AptsForRent:
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Blogs: Gr8t way 2 get content in virtual space, increase brand awareness & engage current residents (& prospects) providing value! #AptChat |
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9:07 pm
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resiteonline:
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online leasing! RT @annpadgett Increasing your digital footprint and help drive prospects to your website #AptChat |
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9:07 pm
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theaptnerd:
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A blog can and should be the social media hub for your community. #aptchat |
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9:07 pm
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CharityHisle:
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@Apartmentscom Maybe. I've considered this angle myself. However, the diff is that Facebook would own the content, not the property #AptChat |
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9:07 pm
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lisatrosien:
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@Apartmentscom So should you have both? A fan page and a blog? Why or why not? #aptchat |
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9:07 pm
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lisatrosien:
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RT @theaptnerd: A blog can and should be the social media hub for your community. #aptchat |
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9:07 pm
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Eric_Urbane:
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Community Blogs can be Outreach on Steroids #AptChat |
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9:08 pm
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PCMGtwit:
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Blogs can be a great educational tool for your team members as well. So everyone is on the same page.#AptChat
#aptchat |
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9:08 pm
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30lines:
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@Joe_Ellipse So if I have a website, do I then NOT need a blog? #AptChat |
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9:08 pm
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JudyBellack:
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Blogs not done well (lack of response to comments, stale content, etc.) can hurt rather than help. #aptchat |
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9:08 pm
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spooons:
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When your company's blog doesnt relate at ALL to your goals/industry, its a bad thing. #aptchat |
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9:08 pm
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annpadgett:
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It takes time to create the content for a blog. That could be a down side. #aptchat |
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9:08 pm
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JenKennedy_PCMG:
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RT @theaptnerd: A blog can and should be the social media hub for your community. #AptChat |
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9:08 pm
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JenKennedy_PCMG:
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RT @spooons: When your companys blog doesnt relate at ALL to your goals/industry, its a bad thing. #AptChat |
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9:09 pm
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FirstLightLA:
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A blog also helps us keep ambient contact with the owners and investors of the building #aptchat |
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9:09 pm
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annpadgett:
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RT @Eric_Urbane Community Blogs can be Outreach on Steroids #AptChat |
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9:09 pm
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MultifamilyPro:
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RT@theaptnerd A blog can and should be the social media hub for your community. #aptchat |
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9:09 pm
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lisatrosien:
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@spooons Can you elaborate on that? #aptchat |
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9:09 pm
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EricBuildium:
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From @Hubspot: Blogging Businesses Experience 126% Higher Lead Growth Than Non-Blogging Businesses http://bit.ly/d428fE #aptchat |
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9:09 pm
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lisatrosien:
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Good point! RT @FirstLightLA: A blog also helps us keep ambient contact with the owners and investors of the building #aptchat |
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9:10 pm
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Apartmentscom:
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@lisatrosien you can certainly support a blog with a FB page. Having both allows you to reach a wider audience. #aptchat |
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9:10 pm
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CharityHisle:
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@Joe_Ellipse @30lines & visa versa. Under what circumstances do you need a blog but not a website? Diff objectives for both. #AptChat |
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9:10 pm
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30lines:
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HubSpot Study Shows Small Businesses That Blog Get 55% More Website Visitors -http://j.mp/dodnQ3 #AptChat |
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9:10 pm
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CharityHisle:
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RT @EricBuildium: Fr @Hubspot Blogging Businesses Exp 126% Higher Lead Growth Than Non-Blogging Businesses http://bit.ly/d428fE #AptChat |
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9:10 pm
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theaptnerd:
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Can be used to put your traditional outreach efforts on steroids. RT @Eric_Urbane: Community Blogs can be Outreach on Steroids #AptChat |
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9:10 pm
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Time2optimize:
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RT @30lines: HubSpot Study Shows Small Businesses That Blog Get 55% More Website Visitors -http://j.mp/dodnQ3 #AptChat |
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9:10 pm
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JudyBellack:
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RT @lisatrosien: Good point! RT @FirstLightLA: A blog also helps us keep ambient contact with the owners and investors of the building #aptchat |
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9:11 pm
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efolgate:
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HubSpot Study Shows Small Businesses That Blog Get 55% More Website Visitors -http://j.mp/dodnQ3 #AptChat (via @30lines) |
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9:11 pm
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lisatrosien:
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RT @Apartmentscom: @lisatrosien you can certainly support a blog with a FB page. Having both allows you to reach a wider audience. #aptchat |
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9:11 pm
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JudyBellack:
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RT @MultifamilyPro: RT@theaptnerd A blog can and should be the social media hub for your community. #aptchat |
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9:11 pm
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Time2optimize:
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RT @lisatrosien: RT @EricBuildium: From @Hubspot: Blogging Biz Exp a 126% Higher Lead Growth Than Non-Blogging Businesses http://bit.ly/d428fE #aptchat |
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9:11 pm
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FirstLightLA:
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@JudyBellack and static websites do not help us much in the SEO world..which a blog helps to solve #aptchat |
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9:11 pm
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lisatrosien:
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Okay, everyone is 'blog happy' here today, but where do you get the content? #aptchat |
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9:11 pm
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CharityHisle:
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@mmobley True that! "Gotta maintain it!!" That seems to be the hard part. #AptChat |
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9:12 pm
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AptsForRent:
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RT @mmobley Don't offer a blog as comm. platform 4 renters if u aren't there 2 hear them when they speak. Maintain it! #aptchat (RIGHT ON!) |
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9:12 pm
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spooons:
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The community, the employees, the company, qualified voices from your corner of the market. #aptchat |
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9:12 pm
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Joe_Ellipse:
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@CharityHisle I cannot fathom a scenario in which a community would benefit by not having a website. #aptchat |
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9:12 pm
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30lines:
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Let's make that Q2 - RT @lisatrosien: Where do you get the content? #AptChat |
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9:13 pm
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PCMGtwit:
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Content depends on your audience. Can be links from new papers, free article data bases, your people. #aptchat |
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9:13 pm
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CharityHisle:
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@lisatrosien Some smart people I know say content for blogs today is much like it is on Facebook: they call it curating. #AptChat |
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9:13 pm
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JenKennedy_PCMG:
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RT @spooons: The community, the employees, the company, qualified voices from your corner of the market. #AptChat |
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9:13 pm
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MultifamilyPro:
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@dotjenna Next time #aptchat is every Friday 4PM EST U would bring a GR8 view point! Have a nice weekend |
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9:13 pm
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CharityHisle:
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@Joe_Ellipse Me either! But I get the question a LOT. #AptChat |
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9:13 pm
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Joe_Ellipse:
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Q2: The great thing about multifamily blogging is that this bidness is already so incredibly personality-driven. #aptchat |
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9:13 pm
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AptsForRent:
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Yes, content is everywhere! RT @spooons The community, the employees, the company, qualified voices from your corner of the market. #aptchat |
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9:14 pm
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CharityHisle:
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RT @PCMGtwit: Content depends on your audience. Can be links fr new papers, free article data bases, ur people. #AptChat |
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9:14 pm
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JenKennedy_PCMG:
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@PCMGtwit you would put links to articles from other sites on your blog? #AptChat |
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9:14 pm
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JudyBellack:
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Content has to be relevant, unique, fresh, interesting; and should utilize writers who know your stuff! #aptchat |
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9:14 pm
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Joe_Ellipse:
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Q2 cont'd: The content for your community blog is being bounced off the walls of the office, every day. #aptchat |
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9:14 pm
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lisatrosien:
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RT @JudyBellack: Content has to be relevant, unique, fresh, interesting; and should utilize writers who know your stuff! #aptchat |
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9:14 pm
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FirstLightLA:
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RT @EricBuildium: Major Benefits of Blog: 1) Increase footprint, 2) Build Brand, 3) SEO and 4) Demonstrate Intellectual value #aptchat |
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9:14 pm
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lisatrosien:
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Who decides on 'the voice'? #aptchat |
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9:14 pm
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Joe_Ellipse:
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The blog is the platform for sharing it with the internet. #aptchat |
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9:15 pm
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TheEllipseCow:
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Grt post by @copyblogger worth reading re: today's #aptchat -- Could Your Blog be Ruining Your Business? http://tinyurl.com/y8zkwtl |
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9:15 pm
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PCMGtwit:
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@JenKennedy_PCMG Oh yes...incoming and out going links help your blog get noticed by seach engines. Links are VERY important. #aptchat |
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9:15 pm
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JudyBellack:
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You can use linked content, original content, content from residents, employees. #aptchat |
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9:15 pm
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mmobley:
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Q2: Talk to your residents. What are their FAQ? Start there... #aptchat |
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9:15 pm
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FirstLightLA:
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@lisatrosien whoever is responsible for creating and maintaining the blog, creates the voice #aptchat |
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9:16 pm
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CharityHisle:
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@lisatrosien ultimately, audience should become the voice. To start, anyone that cares, understands the audience can be the voice #AptChat |
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9:16 pm
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lisatrosien:
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RT @FirstLightLA: @lisatrosien whoever is responsible for creating and maintaining the blog, creates the voice #aptchat |
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9:16 pm
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JudyBellack:
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RT @mmobley: Q2: Talk to your residents. What are their FAQ? Start there... #aptchat |
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9:16 pm
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trainingfactor:
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how about community site improvements, schedule of curb appeal updates, photos of changes #aptchat |
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9:16 pm
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TheEllipseCow:
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Q2: the great thing about blogging is content can be inspired from life, other blogs, movies, ads, emails, pretty much anywhere #AptChat |
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9:16 pm
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CharityHisle:
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RT @mmobley: Q2: Talk to your residents. What are their FAQ? Start there... #AptChat |
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9:16 pm
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AptsForRent:
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@lisatrosien Why not have several voices? Many writers providing content on the blog for audience to engage with? #AptChat |
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9:17 pm
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JudyBellack:
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RT @Joe_Ellipse: The blog is the platform for sharing it with the internet. #aptchat |
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9:17 pm
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lisatrosien:
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RT @AptsForRent: @lisatrosien Why not have several voices? Many writers providing content on the blog for audience to engage with? #aptchat |
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9:17 pm
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FirstLightLA:
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Q2: Or poll your multifamily investors for FAQ - eventually your blog becomes a source for answers #aptchat |
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9:17 pm
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Apartmentscom:
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@lisatrosien outgoing links, not so much... #aptchat |
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9:17 pm
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ericacampbell:
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@lisatrosien most communities already have content. Start with your newsletters, testimonials, interns, videos, photos, events ect #aptchat |
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9:17 pm
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PCMGtwit:
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Links are like road signs for Google...point to your blog. Saying here I am! More links the more important Google thinks you are. #aptchat |
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9:17 pm
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nesselinc:
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Lists do very well. "Top 5 Places for Lunch" #aptchat |
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9:17 pm
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Eric_Urbane:
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Your blog content needs to be relevant to your Circle of Influence, #AptChat |
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9:17 pm
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JudyBellack:
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Dos and donts should be a mix of common sense, good business practices, good SEO practices, good marketing practices #aptchat |
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9:18 pm
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lisatrosien:
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@ericacampbell But wouldn't you want to replace your newsletter with your blog? Just asking...
#aptchat |
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9:18 pm
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CharityHisle:
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RT @ericacampbell: @lisatrosien most communities already have content Start w/ur newsletters, testimonials, interns, videos, photos #AptChat |
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9:18 pm
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annpadgett:
|
Like social media, a blog can be a way to get your personality out there. Which could attract prospects depending on your demo. #aptchat |
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9:18 pm
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lisatrosien:
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RT @nesselinc: Lists do very well. "Top 5 Places for Lunch" #aptchat |
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9:18 pm
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FirstLightLA:
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@ericacampbell agreed. A lot of the content is already written. It just needs a voice, like Lisa said #aptchat |
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9:19 pm
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ericacampbell:
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@lisatrosien I like the idea of multiple voices. We have multiple voices and some of the top blogs do i.e. @mashable #AptChat |
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9:19 pm
|
annpadgett:
|
@ericacampbell Good point, turn your newsletter into your blog. #aptchat |
|
9:19 pm
|
TheEllipseCow:
|
RT @lisatrosien: RT @nesselinc: Lists do very well. "Top 5 Places for Lunch" #AptChat |
|
9:19 pm
|
CharityHisle:
|
RT @nesselinc: Lists do very well. "Top 5 Places for Lunch" #AptChat |
|
9:19 pm
|
PCMGtwit:
|
True...in coming links are more important especially high quality. But out going matter a little. #aptchat |
|
9:20 pm
|
Apartmentscom:
|
@lisatrosien sure! The # of links from your site has no positive SEO impact. You want links pointing TO your site. #aptchat |
|
9:20 pm
|
AptChat:
|
Q3: Who should be the target audience for an apartment community's blog? Resident? Prospects? Investors? #AptChat |
|
9:20 pm
|
CharityHisle:
|
RT @PCMGtwit: True...in coming links are more important especially high quality. But out going matter a little. #AptChat |
|
9:20 pm
|
ericacampbell:
|
@lisatrosien no never replace your newsletter with a blog. Newsletter are so powerful and email drip marketing has so much2 offer #AptChat |
|
9:20 pm
|
Eric_Urbane:
|
Think of a blog as a distribution conduit #AptChat |
|
9:20 pm
|
lisatrosien:
|
RT @AptChat: Q3: Who should be the target audience for an apartment communitys blog? Resident? Prospects? Investors? #aptchat |
|
9:20 pm
|
30lines:
|
Thanks! > RT @mfinsiders: Sorry about the delay! #aptchat is now up on http://www.multifamilyinsiders.com #AptChat |
|
9:20 pm
|
AptsForRent:
|
RT @ericacampbell I like the idea of multiple voices. @AptsForRent has multiple voices & some of the top blogs do i.e. @mashable #AptChat |
|
9:20 pm
|
EricBuildium:
|
One thing I've seen in some blogs... shameless plugging with hyperlinked keywords. A good blog sells discreetly sells the business. #aptchat |
|
9:20 pm
|
JasonFalls:
|
Watching the #aptchat stream. Interesting to see the ideas on using blogs for apartment/real estate. Search for the hashtag to see. |
|
9:21 pm
|
theaptnerd:
|
Property teams can create the content. No excuses. Hire better people if you don't think they can handle it. #aptchat |
|
9:21 pm
|
CharityHisle:
|
RT @Apartmentscom: @lisatrosien sure! The # of links from your site has no positive SEO impact. You want links pointing TO ur site. #AptChat |
|
9:21 pm
|
lisatrosien:
|
RT @theaptnerd: Property teams can create the content. No excuses. Hire better people if you dont think they can handle it. #aptchat |
|
9:21 pm
|
annpadgett:
|
I would think the investors would be a target audience at the pmc level, not the community. #aptchat |
|
9:21 pm
|
ericacampbell:
|
your blog should replace anything you already have it just enhances what you already have. Its just another outlet #AptChat |
|
9:21 pm
|
lisatrosien:
|
RT @JasonFalls: Watching the #aptchat stream. Interesting 2 see the ideas on using blogs 4 apartment/real estate. Srch hashtag 2c #aptchat |
|
9:21 pm
|
JudyBellack:
|
Q3: All of the above! #aptchat |
|
9:22 pm
|
Joe_Ellipse:
|
RT @theaptnerd: Property teams can create the content. Hire better people if you don't think they can handle it. #aptchat |
|
9:22 pm
|
JenKennedy_PCMG:
|
RT @theaptnerd: Property teams can create the content. No excuses. Hire better people if you dont think they can handle it. #AptChat |
|
9:22 pm
|
JD_Paragon:
|
So can your customers. RT @theaptnerd: Property teams can create the content. No excuses. #AptChat |
|
9:22 pm
|
Eric_Urbane:
|
We have a pro in the house here with @JasonFalls, welcome Jason! #AptChat |
|
9:22 pm
|
TheEllipseCow:
|
local events are good topic: fun site to find things going on local to your property http://www.when.com #AptChat |
|
9:22 pm
|
30lines:
|
@JasonFalls Thanks for stopping by, would love for you to chime in if you can! #AptChat |
|
9:22 pm
|
MultifamilyPro:
|
@JasonFalls Glad to have U on the #aptchat thanks for joining us |
|
9:22 pm
|
trainingfactor:
|
@Apartmentscom links going out and coming in have to start somewhere - give first #aptchat |
|
9:22 pm
|
CharityHisle:
|
@AptChat I'm with @JudyBellack Q3: All of the above! #AptChat |
|
9:22 pm
|
EricBuildium:
|
@AptChat All of the above because information targeting one is indirectly pertinent to others. #aptchat |
|
9:22 pm
|
Joe_Ellipse:
|
RT @JudyBellack: Q3: All of the above! #aptchat |
|
9:22 pm
|
ericacampbell:
|
@AptChat you can target multiple audiences in your blog but again that will depend on what ur goals R #AptChat |
|
9:23 pm
|
CharityHisle:
|
@trainingfactor I like that! "Give First". #AptChat |
|
9:23 pm
|
PCMGtwit:
|
RT @mmobley: Multiple voices can definitely be helpful. You dont have one type of renter, so its okay to have more than one voice. #aptchat |
|
9:23 pm
|
EricBuildium:
|
RT @ericacampbell: @AptChat you can target multiple audiences in your blog but again that will depend on what ur goals R #aptchat |
|
9:23 pm
|
Apartmentscom:
|
@trainingfactor reciprocal links have diminished SEO value. Blogs are gr8 for getting one-way inbound links. #aptchat |
|
9:24 pm
|
lisatrosien:
|
RT @mmobley: Multiple voices can definitely be helpful. You dont have one type of renter, so its okay to have more than one voice. #aptchat |
|
9:24 pm
|
CharityHisle:
|
@JasonFalls I second @LisaTrosien! Looking forward to seeing you in March too! I hear you're speaking at Optimization Summits. #AptChat |
|
9:24 pm
|
ericacampbell:
|
@ericacampbell sorry that one tweet should have said "Should Not Replace" instead of should have- typo:) #AptChat |
|
9:24 pm
|
CharityHisle:
|
RT @mmobley: Multiple voices can definitely be helpful. You dont have one type of renter, so its okay to have more than one voice. #AptChat |
|
9:24 pm
|
lisatrosien:
|
RT @Apartmentscom: @trainingfactor reciprocal links have diminished SEO value. Blogs are gr8 for getting one-way inbound links. #aptchat |
|
9:25 pm
|
CharityHisle:
|
All blogging should have a strategy behind it. What is the goal? Who is the audience... not just be a newsletter. #AptChat |
|
9:25 pm
|
AptsForRent:
|
RT @mmobley Multiple voices can def be helpful. U don't have one type of renter, so its okay 2 have more than one voice. #aptchat (Spot on!) |
|
9:25 pm
|
lisatrosien:
|
RT @CharityHisle: All blogging should have a strategy behind it. What is the goal? Who is the audience... not just b a newsletter. #aptchat |
|
9:25 pm
|
annpadgett:
|
@lisatrosien Maybe it depends on the portfolio size. #aptchat |
|
9:25 pm
|
JudyBellack:
|
RT @CharityHisle: All blogging should have a strategy behind it. What is the goal? Who is the audience... not just be a newsletter. #AptChat |
|
9:26 pm
|
ericacampbell:
|
@lisatrosien non-paid reciprocal linking is still valuable especially if you get a .edu, .org, or .gov link exchange! #AptChat |
|
9:26 pm
|
JasonFalls:
|
@LisaTrosien @CharityHisle Can't wait. Dallas is going to be a blast! #aptchat |
|
9:26 pm
|
LisaSullivan:
|
@JasonFalls my complex @abberlyplace just got on the social media train. I wonder if they are aware of #aptchat today? |
|
9:26 pm
|
lisatrosien:
|
RT @nesselinc: How important is it for people to comment on your posts? #aptchat |
|
9:26 pm
|
trainingfactor:
|
RT @CharityHisle: All blogging shld have a strategy behind it. wht is the goal? Who is the audience... not just B a newsletter. #AptChat |
|
9:26 pm
|
Apartmentscom:
|
@trainingfactor create quality, engaging content and people will share it. #aptchat |
|
9:26 pm
|
EricBuildium:
|
@trainingfactor From good content. Write relevant information in an engaging manner and they will come. #aptchat |
|
9:26 pm
|
JasonFalls:
|
Wondering if or how Twitter has changed blogging in the #aptchat world. Are your blogs still growing? Comments still active? Tapering off? |
|
9:27 pm
|
FirstLightLA:
|
@trainingfactor we started with your own links to Delicious, Digg It and posts to LinkedIn #aptchat |
|
9:27 pm
|
lisatrosien:
|
@LisaSullivan It's every Friday at 4p EST. #aptchat |
|
9:27 pm
|
30lines:
|
@trainingfactor Have a blogger relations strategy. Who else is writing about the neighborhood? Link to them first. #AptChat |
|
9:27 pm
|
trainingfactor:
|
got it RT @Apartmentscom: @trainingfactor create quality, engaging content and people will share it. #aptchat |
|
9:27 pm
|
lisatrosien:
|
@firebelly You would think so, but often it's "Ready, fire, aim". #aptchat |
|
9:27 pm
|
trainingfactor:
|
RT @firebelly: Shouldn't all marketing be goal and strategy based? @lisatrosien @CharityHisle #aptchat |
|
9:27 pm
|
30lines:
|
RT @JasonFalls: Wondering if/how Twitter has changed blogging. Are your blogs still growing? Comments still active? Tapering off? #AptChat |
|
9:28 pm
|
ericacampbell:
|
@firebelly agreed. All marketing campaigns should have a strategy and goals. #AptChat |
|
9:28 pm
|
TheEllipseCow:
|
there's a property that posts local business of the month - doctors, restaurants, all nominated by residents #AptChat |
|
9:28 pm
|
lisatrosien:
|
RT @JasonFalls: Wondering if/how Twitter has changed blogging. Are your blogs still growing? Comments still active? Tapering off? #aptchat |
|
9:28 pm
|
deirdrereid:
|
@LisaSullivan I've told them about #aptchat but it was when they just started. Not sure they were listening yet. |
|
9:28 pm
|
mynewplace:
|
a good way to get started on backlinks is to participate in "blog carnivals" http://blogcarnival.com/bc/submit.php #aptchat |
|
9:28 pm
|
EricBuildium:
|
@JasonFalls I think our Blog audience differs from our twitter community. #aptchat |
|
9:28 pm
|
MultifamilyPro:
|
@nesselinc #aptchat make it easy for them to comment by using a easy system like discus |
|
9:29 pm
|
FirstLightLA:
|
@TheEllipseCow do you have a link to this property? I would like to see it #aptchat |
|
9:29 pm
|
JasonFalls:
|
Twitter ate my last response about how important comments are. If engagement is your goal, very. SEO the goal? Not as much. #aptchat |
|
9:29 pm
|
trainingfactor:
|
@30lines ok--that was my thought-- inbound links dont drop our of the sky- your blog needs to get known and appreciated #AptChat |
|
9:29 pm
|
TheEllipseCow:
|
@FirstLightLA sure will look for it ... please hold :) #AptChat |
|
9:29 pm
|
Armano:
|
@JasonFalls is Twitter ate my response the new dog ate my homework? #aptchat |
|
9:29 pm
|
lisatrosien:
|
Interesting comment!RT @EricBuildium: @JasonFalls I think our Blog audience differs from our twitter community. #aptchat |
|
9:30 pm
|
ericacampbell:
|
@JasonFalls Twitter has been essential in helping garner more visits to our @AptsForRent blog #AptChat |
|
9:30 pm
|
Eric_Urbane:
|
RT @JasonFalls: Twitter ate my last response about how important comments are. If engagement is your goal, very. SEO the goal? No #AptChat |
|
9:30 pm
|
jillcorya:
|
Choose the keywords that best describe your post, they will stand a very good chance of ranking well with the search engines
#aptchat |
|
9:30 pm
|
lisatrosien:
|
RT @JasonFalls: Twitter 8 my last response about how important comments are. If engagement is ur goal, very. SEO goal? Not as much. #aptchat |
|
9:30 pm
|
PCMGtwit:
|
Use twitter to drive people to your blog. People on twitter love to click links. Link to your blog. #aptchat |
|
9:30 pm
|
30lines:
|
@Armano I think it's a valid excuse. :) (cc: @JasonFalls) #AptChat |
|
9:30 pm
|
lisatrosien:
|
What are your goals? More and more I see the focus as SEO and NOT engagement. #aptchat |
|
9:30 pm
|
trainingfactor:
|
always trying to work on that RT @Apartmentscom: @trainingfactor create quality, engaging content and people will share it. #aptchat |
|
9:31 pm
|
JudyBellack:
|
RT @PCMGtwit: Use twitter to drive people to your blog. People on twitter love to click links. Link to your blog. #aptchat |
|
9:31 pm
|
lisatrosien:
|
RT @Armano: @JasonFalls is Twitter ate my response the new dog ate my homework? #aptchat |
|
9:31 pm
|
30lines:
|
@JasonFalls So should the goal be engagement, SEO or both? #AptChat |
|
9:31 pm
|
JenKennedy_PCMG:
|
@lisatrosien our goal is both!
#AptChat |
|
9:31 pm
|
lisatrosien:
|
RT @30lines: @JasonFalls So should the goal be engagement, SEO or both? #aptchat |
|
9:31 pm
|
Joe_Ellipse:
|
RT @lisatrosien: What are your goals? More and more I see the focus as SEO and NOT engagement. #aptchat |
|
9:32 pm
|
JudyBellack:
|
RT @lisatrosien: RT @Armano: @JasonFalls is Twitter ate my response the new dog ate my homework? #aptchat |
|
9:32 pm
|
trainingfactor:
|
@FirstLightLA can you clarify that Trevor please? #aptchat |
|
9:32 pm
|
JD_Paragon:
|
Re: comments. Who truly would continue to write is they received no comments (aka feedback)? @lisatrosien Feedback is engagement. #AptChat |
|
9:32 pm
|
PCMGtwit:
|
You can do both. RT @30lines: @JasonFalls So should the goal be engagement, SEO or both? #aptchat |
|
9:32 pm
|
ericacampbell:
|
@lisatrosien our focus is the on the user first then SEO second. Most our SEO is other initiatives that are behind the scenes #AptChat |
|
9:32 pm
|
mynewplace:
|
@ericacampbell that's how i found your guys' blog, which read and enjoy. (especially the recent sports rundowns) #aptchat |
|
9:32 pm
|
lisatrosien:
|
RT @PCMGtwit: You can do both. RT @30lines: @JasonFalls So should the goal be engagement, SEO or both? #aptchat |
|
9:32 pm
|
AptsForRent:
|
RT @PCMGtwit: Use twitter 2 drive people 2 your blog. People on twitter love 2 click links. Link 2 your blog. #aptchat (That's what we do!) |
|
9:33 pm
|
JasonFalls:
|
@lisatrosien #aptchat It depends. If SEO drives business, prioritize it. If engagement drives customer satisfaction, etc. |
|
9:33 pm
|
CharityHisle:
|
RT @ericacampbell: @lisatrosien our focus is on the user 1st SEO 2nd. Most our SEO is other initiatives that are behind the scenes #AptChat |
|
9:33 pm
|
lisatrosien:
|
RT @ericacampbell: our focus is the on the user 1st then SEO 2nd Most our SEO is other initiatives that r behind the scenes #aptchat |
|
9:33 pm
|
JudyBellack:
|
@JasonFalls Definitely both, or there will be missed opportunities! #aptchat |
|
9:33 pm
|
mmobley:
|
RT @PCMGtwit: Use twitter 2 drive people 2 your blog. People on twitter love 2 click links. Link 2 your blog. #aptchat #aptchat |
|
9:33 pm
|
JasonFalls:
|
@lisatrosien #aptchat It's dependent upon what you want the goal to be. The more goals, the more difficult to balance. |
|
9:33 pm
|
ericacampbell:
|
@mynewplace awesome! Yea our Intern loves sports so he found his voice quickly:) #AptChat |
|
9:33 pm
|
TheEllipseCow:
|
for apartments the goal is MORE leases - pretty simple #AptChat |
|
9:34 pm
|
30lines:
|
Keywords & other on-site tweaks now account for less than 25% of SEO (per SEOMoz). Focus on creating great content. #AptChat |
|
9:34 pm
|
elysewilliamson:
|
RT @JasonFalls: Twitter ate last response abt importance of comments. If engagement is ur goal, very. SEO the goal? Not as much. #aptchat |
|
9:34 pm
|
lisatrosien:
|
RT @JasonFalls: @lisatrosien #aptchat Depends. If SEO drives biz, prioritize it. If engagement drives customer satisfaction, etc. #aptchat |
|
9:34 pm
|
Eric_Urbane:
|
If you are Renting More Apartments, or Retaining More Residents, your blog is a Hobby #AptChat |
|
9:34 pm
|
trainingfactor:
|
@30lines As a company we are looking for both- different but important goals #AptChat |
|
9:34 pm
|
JudyBellack:
|
RT @ericacampbell: @lisatrosien our focus is the on the user first then SEO second. Most our SEO is other initiatives that are behind the scenes #AptChat |
|
9:34 pm
|
JasonFalls:
|
#aptchat On SEO vs. Engagement. I've got a post coming out Monday that will talk about this. Your "audience" isn't who you think it is. ;-) |
|
9:34 pm
|
nesselinc:
|
It seems to me that active engagement would have a positive impact on SEO. No? #aptchat |
|
9:34 pm
|
CharityHisle:
|
@firebelly yes, but not all companies know this! :o) #AptChat |
|
9:34 pm
|
JenKennedy_PCMG:
|
Therefore SEO! RT @TheEllipseCow: for apartments the goal is MORE leases - pretty simple #AptChat |
|
9:34 pm
|
FirstLightLA:
|
@trainingfactor When sites like LinkedIn or Digg picked it, a link would be created that lives indefinately #aptchat |
|
9:34 pm
|
CharityHisle:
|
RT @30lines: Keywords & other on-site tweaks now account for less than 25% of SEO (per SEOMoz). Focus on creating great content. #AptChat |
|
9:35 pm
|
PCMGtwit:
|
RT @Apartmentscom: If you create quality content, you will achieve both goals. #aptchat |
|
9:35 pm
|
30lines:
|
@nesselinc Yes, it typically does. #AptChat |
|
9:35 pm
|
TheEllipseCow:
|
@lisatrosien more leases can be the same as lease renewals - so it's still the same; results measured in occupancy #AptChat |
|
9:35 pm
|
trainingfactor:
|
@FirstLightLA gotcha! thanks #aptchat |
|
9:35 pm
|
30lines:
|
Q4: I've seen "fake blogs," where a staffer pretends to be a resident. Is this a good idea? #AptChat |
|
9:35 pm
|
EricBuildium:
|
@JasonFalls Sorry, I don't totally understand the question. #AptChat |
|
9:35 pm
|
lisatrosien:
|
@TheEllipseCow Good response! Agreed! #aptchat |
|
9:35 pm
|
AptsForRent:
|
Thks 4 the shout-outs! :D RT @mynewplace that's how i found your guys' blog, which read & enjoy. (esp the recent sports rundowns) #aptchat |
|
9:36 pm
|
lisatrosien:
|
RT @30lines: Q4: Ive seen "fake blogs," where a staffer pretends to be a resident. Is this a good idea? #aptchat |
|
9:36 pm
|
JasonFalls:
|
@EricBuildium Your blog audience vs. Twitter. How do they differ? Is it Tech vs. Not so much tech; Is there an age difference? Etc. #aptchat |
|
9:36 pm
|
EricBuildium:
|
@30lines Horrible idea. It's usually pretty easy to tell. Bad image. #aptchat |
|
9:36 pm
|
Time2optimize:
|
RT @JasonFalls: #aptchat On SEO vs. Engagement. I've got a post coming out Monday that will talk about this. Your "audience" isn't who you think it is. ;-) |
|
9:36 pm
|
annpadgett:
|
Thk U! Ppl forget that RT @lisatrosien @TheEllipseCow But it's cheaper 2 KEEP existing residents, is it not? So shld focus change? #aptchat |
|
9:36 pm
|
JasonFalls:
|
@30lines Never. #aptchat |
|
9:37 pm
|
JenKennedy_PCMG:
|
@30lines Q4: Absolutely not!!!!
#AptChat |
|
9:37 pm
|
ericacampbell:
|
@30lines this is a bad idea. That is not begin transparent and can come back to haunt you in the long run. #AptChat |
|
9:37 pm
|
trainingfactor:
|
@FirstLightLA correct- I just needed it explained- my brain is strange- #aptchat |
|
9:37 pm
|
thompsonellen:
|
Hi, Ellen from 4 Walls/Respage finally here #aptchat |
|
9:37 pm
|
CharityHisle:
|
@lisatrosien It is cheaper to keep residents, there should be a lead/retention balance in the strategy. #AptChat |
|
9:37 pm
|
Apartmentscom:
|
@30lines It's all about transparency. No need to jeopardize your company's reputation. #aptchat |
|
9:37 pm
|
lisatrosien:
|
@thompsonellen Glad to see you made it! #aptchat |
|
9:37 pm
|
JudyBellack:
|
RT @lisatrosien: Fake blogs have as much credibility as staff AptRatings postings where they pretend to be a happy resident. #aptchat |
|
9:37 pm
|
TheEllipseCow:
|
fake is never good in social media realm, once you're "found out" bad press spreads much faster than good press #AptChat |
|
9:37 pm
|
PCMGtwit:
|
@30lines I think it obvious. NO. Prospects are savvy. They'll pick up on all the over the top positive. #aptchat |
|
9:37 pm
|
lisatrosien:
|
RT @CharityHisle: @lisatrosien It is cheaper to keep residents, there should be a lead/retention balance in the strategy. #aptchat |
|
9:37 pm
|
JasonFalls:
|
@nesselinc It can, but check your blog's 1st time visitors. "Engagement" comes from less than 30% of visits, I'd bet. #aptchat |
|
9:37 pm
|
lisatrosien:
|
RT @JudyBellack: Q4: Authenticity is the best bet. #aptchat |
|
9:37 pm
|
FirstLightLA:
|
Q4: This is never a good idea. Keeping secrets ended circa 2001...someone will find out that the blog is fake and expose it #aptchat |
|
9:37 pm
|
trainingfactor:
|
@FirstLightLA I share them on some other sites as well and google analytics tells me all about it #aptchat |
|
9:38 pm
|
mynewplace:
|
PMs - who makes up the largest percentage of your twitter followers? residents? colleagues? competitors? #aptchat |
|
9:38 pm
|
lisatrosien:
|
RT @JasonFalls: @nesselinc It can, but check your blogs 1st time visitors. "Engagement" comes from less than 30% of visits, Id bet. #aptchat |
|
9:38 pm
|
PCMGtwit:
|
If you get caught doing something unethical these days the consumer will spread it on Social Media and kill your reputation. #aptchat |
|
9:38 pm
|
EricBuildium:
|
@JasonFalls Exactly. Tech vs. non-tech. Seems to align with our blog strategy to provide info about managing property. #aptchat |
|
9:39 pm
|
lisatrosien:
|
RT @FirstLightLA: Q4: Never a good idea.Keeping secrets ended circa 2001...someone will find out that the blog is fake & expose it #aptchat |
|
9:39 pm
|
30lines:
|
@JasonFalls I'd say that number might even be high. #AptChat |
|
9:39 pm
|
JudyBellack:
|
RT @PCMGtwit: If you get caught doing something unethical these days the consumer will spread it on Social Media and kill your reputation. #aptchat |
|
9:39 pm
|
CharityHisle:
|
@mynewplace right now I'm seeing more colleagues than residents or competition. However, the goal is to increase residents & locals #AptChat |
|
9:39 pm
|
firebelly:
|
RT @TheEllipseCow: fake is never good in social media realm, once you're "found out" bad press spreads much faster than good press #AptChat |
|
9:40 pm
|
resiteonline:
|
RT @ PCMGtwit If u get caught doing something unethical these days the consumer will spread it on Social Media & kill ur reputation #aptchat |
|
9:40 pm
|
CharityHisle:
|
RT @PCMGtwit: If u get caught doing something unethical these days the consumer will spread it on Social Media & kill ur reputation #AptChat |
|
9:40 pm
|
mmobley:
|
Q4: "Fake blogs" are a bad idea. The repercussions: you are now no longer genuine or credible. #aptchat |
|
9:40 pm
|
JasonFalls:
|
@30lines Probably is. More Monday! Gotta run. Great jumping in. #aptchat |
|
9:40 pm
|
MultifamilyPro:
|
@PCMGtwit can you say HUGE national PR nightmare! #aptchat ...next question |
|
9:41 pm
|
30lines:
|
I think we're all in agreement about Q4 ... loading up Q5 now. #AptChat |
|
9:44 pm
|
thompsonellen:
|
How is posting local events and restaurant reviews from a third party unethical if blended in with messages from the property mgrs? #aptchat |
|
9:44 pm
|
BobGura:
|
the bought content of newsletters don't get read. #aptchat #aptchat |
|
9:44 pm
|
trainingfactor:
|
RT @MultifamilyPro: Thanks for stopping in @JasonFalls #aptchat informative comments |
|
9:44 pm
|
lisatrosien:
|
Is it an issue of (@30Lines favorite word coming up) scalability? #aptchat |
|
9:44 pm
|
DavidKotowski:
|
@lisatrosien Ha. I completely agree. I'm #justsayin that we (as an industry) do it already with newsletters. #AptChat |
|
9:44 pm
|
JenKennedy_PCMG:
|
@lisatrosien The recipe's are usually pretty good :D #AptChat |
|
9:44 pm
|
jillcorya:
|
RT @JenKennedy_PCMG: @AptChat canned content wont get your message out. #aptchat |
|
9:44 pm
|
JenKennedy_PCMG:
|
RT @BobGura: the bought content of newsletters dont get read. #aptchat #AptChat |
|
9:45 pm
|
trainingfactor:
|
RT @JenKennedy_PCMG: @AptChat canned content won't get your message out. #AptChat |
|
9:45 pm
|
TheEllipseCow:
|
I bet there's a generational difference in this vote - I'm Gen Y I'm all about originality. I laugh at copy cats! #AptChat |
|
9:45 pm
|
lisatrosien:
|
@JenKennedy_PCMG Hey, Jen, what IS the message though? If it's SEO, who cares? #aptchat |
|
9:45 pm
|
PCMGtwit:
|
Do your core values align themselves with this canned content? #aptchat |
|
9:45 pm
|
ericacampbell:
|
@Eric_Urbane what scares me about blogging is when people blog without the right mindset #AptChat |
|
9:45 pm
|
30lines:
|
@TheEllipseCow Interesting comment. Others should take note. #AptChat |
|
9:45 pm
|
lisatrosien:
|
@TheEllipseCow Totally disagree with you. I'm a Boomer and prefer originality, as do most boomers I know.
#aptchat |
|
9:45 pm
|
drivebuy:
|
Hard to be "your message" if you bought it eh? agree RT @JenKennedy_PCMG: @AptChat canned content won't get your message out. #AptChat |
|
9:46 pm
|
JenKennedy_PCMG:
|
@lisatrosien If you don't care about your content and message I doubt you will get any SEO benefit...no one will be interested #AptChat |
|
9:46 pm
|
AptsForRent:
|
RT @PCMGtwit Better 2 create urself. If it helps ur audience then okay, but site the source. #aptchat (Be real enough w/ur audience) |
|
9:46 pm
|
firebelly:
|
do you like canned newsletters? if not why would you like a canned blog? Noone like artificialy anyting (ok well nutrasweet maybe) #aptchat |
|
9:46 pm
|
lisatrosien:
|
Gen Y's don't own the transparency market. I think they started it, but most all are agreeing with them! #aptchat |
|
9:46 pm
|
jillcorya:
|
RT @lisatrosien: @TheEllipseCow Totally disagree with you. Im a Boomer and prefer originality, as do most boomers I know. #aptchat |
|
9:46 pm
|
DavidKotowski:
|
RT @lisatrosien: Gen Ys dont own the transparency market. I think they started it, but most all are agreeing with them! #AptChat |
|
9:46 pm
|
30lines:
|
RT @lisatrosien: Gen Y's don't own the transparency market. I think they started it, but most all are agreeing with them! #AptChat |
|
9:47 pm
|
thompsonellen:
|
If no one likes canned newsletters why is no one abandoning them when they are so un-green? #aptchat |
|
9:47 pm
|
MultifamilyPro:
|
@AptChat Q5. Buy content all you want as long as it's appropriate for your target audience #aptchat |
|
9:47 pm
|
PCMGtwit:
|
@JenKennedy_PCMG SEO doesn't come from people caring. Comes from search engines caring. #aptchat |
|
9:47 pm
|
ericacampbell:
|
canned content is not good for users or for spiders so what's the point? #AptChat |
|
9:47 pm
|
firebelly:
|
Not all Gen Y's are about originality @TheEllipseCow stereotypes are a time saver but they dont always work ;) #aptchat |
|
9:47 pm
|
trainingfactor:
|
@TheEllipseCow then I guess you don't like Milli Vanilli then? #AptChat |
|
9:47 pm
|
lisatrosien:
|
@JenKennedy_PCMG Why wouldn't you get SEO benefit? You're changing content regularly, which Google loves.
#aptchat |
|
9:47 pm
|
DavidKotowski:
|
@thompsonellen That's a whole 'nother topic. :) #AptChat |
|
9:47 pm
|
lisatrosien:
|
RT @MultifamilyPro: @AptChat Q5. Buy content all you want as long as its appropriate for your target audience #aptchat |
|
9:47 pm
|
firebelly:
|
RT @trainingfactor: @firebelly Nobody likes it when they "fake it" #aptchat |
|
9:47 pm
|
JudyBellack:
|
Its all about balance; you can buy great content occasionally, and combined with hyper-local and original content, a great formula #aptchat |
|
9:47 pm
|
30lines:
|
@PCMGtwit That's not exactly true anymore. #AptChat |
|
9:47 pm
|
JenKennedy_PCMG:
|
@thompsonellen short answer... they're easy
#AptChat |
|
9:48 pm
|
thompsonellen:
|
@ericacampbell Canned content means pages change frequently which SEs like. #aptchat |
|
9:48 pm
|
BobGura:
|
There is a difference between bought news and local news that is reprinted. It is your overall 'stand' that mattters. #aptchat #aptchat |
|
9:48 pm
|
CharityHisle:
|
@mynewplace I believe that! Residents are in the position to be your best advocates, generating referrals/leads. #AptChat |
|
9:48 pm
|
firebelly:
|
RT @ericacampbell: canned content is not good for users or for spiders so what's the point? #AptChat |
|
9:48 pm
|
PCMGtwit:
|
RT @lisatrosien: @JenKennedy_PCMG Why wouldnt you get SEO benefit? Youre changing content regularly, which Google loves. #aptchat |
|
9:48 pm
|
MultifamilyPro:
|
@AptChat Q5. You have to mix the content with your own but buying is fine as a supplement as long as it focused. #aptchat |
|
9:48 pm
|
TheEllipseCow:
|
@firebelly true but if I were to stereotype I'd say Xers are most likely to be ok with canned content for efficiency #AptChat |
|
9:48 pm
|
lisatrosien:
|
@30lines Mike, explain your 'not exactly true' remark, pretty please? #aptchat |
|
9:49 pm
|
firebelly:
|
@mbj and JC Hart have long abandoned all canned content @thompsonellen #aptchat |
|
9:49 pm
|
ericacampbell:
|
also there is a huge difference between canned content and quality re-purposed content #AptChat |
|
9:49 pm
|
TheEllipseCow:
|
@trainingfactor negativo #AptChat |
|
9:49 pm
|
EricBuildium:
|
RT @ericacampbell: also there is a huge difference between canned content and quality re-purposed content #aptchat |
|
9:49 pm
|
thompsonellen:
|
RT @ericacampbell: also there is a huge difference between canned content and quality re-purposed content #aptchat |
|
9:49 pm
|
MultifamilyPro:
|
@firebelly @ericacampbell Come on isn't it better to have a blog & buy some focused content to help it along than not to have 1 #aptchat |
|
9:49 pm
|
ericacampbell:
|
@thompsonellen canned content can been seen as duplicate content which SEs don't like #AptChat |
|
9:49 pm
|
RealtyDataTrust:
|
Rather than canned content try elance.com or similar resource for copy writers. #AptChat |
|
9:50 pm
|
JudyBellack:
|
@ericacampbell Yes, huge difference! #aptchat |
|
9:50 pm
|
lisatrosien:
|
@RealtyDataTrust Hey, great to see you here today! #aptchat |
|
9:50 pm
|
ericacampbell:
|
@MultifamilyPro true- but I still thinks its cheaper and better to write your own #AptChat |
|
9:50 pm
|
MultifamilyPro:
|
Q5: BTW buying content also qualifies as hiring a writer #aptchat |
|
9:50 pm
|
lisatrosien:
|
RT @ericacampbell: @thompsonellen canned content can been seen as duplicate content which SEs dont like #aptchat |
|
9:50 pm
|
30lines:
|
@lisatrosien Search engines are putting more emphasis on social relationships & human elements. Harder to "game the system." #AptChat |
|
9:50 pm
|
jonathansaar:
|
Blame it on the Rain #aptchat (Milli Vanilli) ? http://blip.fm/~kf5p2 |
|
9:50 pm
|
thompsonellen:
|
@RealtyDataTrust The hardest part is telling them what to write, not finding quality rewriters. #aptchat |
|
9:50 pm
|
TheEllipseCow:
|
I much prefer @eric_urbane 's route of having residents create content than repurposing other stuff #AptChat |
|
9:51 pm
|
MultifamilyPro:
|
RT @RealtyDataTrust Rather than canned content try elance.com or similar resource for copy writers. #AptChat Right on! |
|
9:51 pm
|
PCMGtwit:
|
Is it really that hard to come up with your own content? Use your head. Content is everywhere. #aptchat |
|
9:51 pm
|
JenKennedy_PCMG:
|
@lisatrosien u can't tell me just changing content with NO Traffic still gets you SEO - I won't believe it :) #AptChat |
|
9:51 pm
|
jon_harrington:
|
It depends on goals. If its SEO (drive traffic, links, more SERPs), then canned works. Canned won't xactly build engagement tho. #aptchat |
|
9:51 pm
|
TamelaCoval:
|
RT @CharityHisle: @mynewplace I believe that! Residents are in the position to be your best advocates, generating referrals/leads. #AptChat |
|
9:51 pm
|
lisatrosien:
|
RT @30lines: @lisatrosienSearch engines rputting more emphasis on social relationships & human elements.Harder 2 "game the system." #aptchat |
|
9:51 pm
|
EricBuildium:
|
RT @PCMGtwit: Is it really that hard to come up with your own content? Use your head. Content is everywhere. #aptchat |
|
9:51 pm
|
TheEllipseCow:
|
RT @PCMGtwit: Is it really that hard to come up with your own content? Use your head. Content is everywhere. #AptChat |
|
9:51 pm
|
JenKennedy_PCMG:
|
RT @30lines: Search engines are putting more emphasis on social relationships & human elements. Harder to "game the system." #AptChat |
|
9:51 pm
|
lisatrosien:
|
RT @JenKennedy_PCMG: @lisatrosien u cant tell me just changing content with NO Traffic still gets you SEO - I wont believe it :) #aptchat |
|
9:51 pm
|
patrickantrim:
|
I think we should be blogging about the community not the property, residents more intrested in engaging about fav restaurant/etc #aptchat |
|
9:51 pm
|
ericacampbell:
|
@MultifamilyPro also SEs can identify what content has been paid for and therefore they devalue it :) #AptChat |
|
9:52 pm
|
firebelly:
|
great to see everybody - adieu - the weekend beckons me #aptchat |
|
9:52 pm
|
MultifamilyPro:
|
@ericacampbell our peeps don't have the time to create all their own content in many cases #aptchat |
|
9:52 pm
|
AptChat:
|
Q6: When it comes to blogging, what's the biggest challenge facing your organization? Scalability? Motivation? Buy-in? #AptChat |
|
9:52 pm
|
thompsonellen:
|
We do a lot of press releases which end up on 10+ sites in SE rankings, duplicate content problem only to an extent. #aptchat |
|
9:52 pm
|
lisatrosien:
|
RT @AptChat: Q6: When it comes to blogging, whats the biggest challenge facing your organization? Scalability? Motivation? Buy-in? #aptchat |
|
9:52 pm
|
ericacampbell:
|
@patrickantrim couldn't agree with you more! #AptChat |
|
9:52 pm
|
lisatrosien:
|
RT @MultifamilyPro: @ericacampbell our peeps dont have the time to create all their own content in many cases #aptchat |
|
9:52 pm
|
Joe_Ellipse:
|
Google don't Lease. If you're blogging for robots, you doin' it wrong. #aptchat |
|
9:53 pm
|
Apartmentscom:
|
@ericacampbell can you explain how? (assuming other sites are not buying the same content) #aptchat |
|
9:53 pm
|
firebelly:
|
@JenKennedy_PCMG Good SERP placement based on relevance NOT just traffic (think egg and chicken) ;) #aptchat |
|
9:53 pm
|
JudyBellack:
|
@TheEllipseCow @Eric_Urbane How difficult is it to get residents writing? Does it require incentives? #aptchat |
|
9:53 pm
|
thompsonellen:
|
The biggest reasons customer say they are looking is lack of time and writing skills a the property level. #aptchat |
|
9:53 pm
|
CharityHisle:
|
RT @30lines: @lisatrosien Search engines r putting more emphasis on social relationships & human elements. Harder 2 game the system #AptChat |
|
9:53 pm
|
TheEllipseCow:
|
Q6: I think biggest challenge for new bloggers is conversation to the desired action #AptChat |
|
9:53 pm
|
EricBuildium:
|
@patrickantrim Great point. Your website can showcase the property. The community is intangible and warrants explanation in blog. #aptchat |
|
9:53 pm
|
TamelaCoval:
|
YES!RT @patrickantrim: Blogs about the community not the property, residents more intrested in engaging about fav restaurant/etc #aptchat |
|
9:53 pm
|
PCMGtwit:
|
RT @Joe_Ellipse: Google dont Lease. If youre blogging for robots, you doin it wrong. #aptchat |
|
9:53 pm
|
JenKennedy_PCMG:
|
RT @Joe_Ellipse: Google dont Lease. If youre blogging for robots, you doin it wrong. #AptChat |
|
9:53 pm
|
ericacampbell:
|
@lisatrosien finding appropriate ways to monetize it #AptChat |
|
9:53 pm
|
trainingfactor:
|
Take care Duncan RT @firebelly: great to see everybody - adieu - the weekend beckons me #aptchat |
|
9:53 pm
|
TamelaCoval:
|
RT @JenKennedy_PCMG: RT @30lines: Search engines are putting more emphasis on social relationships & human elements. Harder to "game the system." #AptChat |
|
9:53 pm
|
Eric_Urbane:
|
@JudyBellack Yes, in our experience #AptChat |
|
9:54 pm
|
TamelaCoval:
|
RT @ericacampbell: @MultifamilyPro also SEs can identify what content has been paid for and therefore they devalue it :) #AptChat |
|
9:54 pm
|
TheEllipseCow:
|
@JudyBellack think it depends on the resident, for some it's incentive enough to have an audience to "talk" to some like $ off rent #AptChat |
|
9:54 pm
|
CharityHisle:
|
@JudyBellack @TheEllipseCow @Eric_Urbane Not all incentives have to be monetary. I think some can be more about 'fun'. #AptChat |
|
9:54 pm
|
TheEllipseCow:
|
RT @Joe_Ellipse: Google dont Lease. If youre blogging for robots, you doin it wrong. #AptChat |
|
9:54 pm
|
MultifamilyPro:
|
@ericacampbell I don't believe that is true on all types of bought content #aptchat |
|
9:55 pm
|
Apartmentscom:
|
@MultifamilyPro agreed... #aptchat |
|
9:55 pm
|
lisatrosien:
|
@CharityHisle Can you give an example of a 'fun' incentive, Charity? #aptchat |
|
9:56 pm
|
EricBuildium:
|
Q6: Blogs are not scalable... if you are writing original content then they take time. Biggest challenge is time. #aptchat |
|
9:56 pm
|
lisatrosien:
|
RT @TheEllipseCow: think it depends on the resident, 4 some its incentive enough 2have an audience 2 "talk" to some like $ off rent #aptchat |
|
9:56 pm
|
MultifamilyPro:
|
@TamelaCoval @ericacampbell Not true on all content "SEs can identify what content has been paid 4 & therefore they devalue it" #aptchat |
|
9:56 pm
|
lisatrosien:
|
RT @EricBuildium: Q6: Blogs are not scalable... if you are writing original content then they take time. Biggest challenge is time. #aptchat |
|
9:56 pm
|
TamelaCoval:
|
Answer may be "Trust" in the blogger = buy-in?//RT @AptChat: Re: blogging, what's biggest challenge facing your organization? #AptChat |
|
9:56 pm
|
mynewplace:
|
Blogging is good for long tail terms. the # of different keywords that drive traffic on a monthly basis is astounding #aptchat |
|
9:56 pm
|
JenKennedy_PCMG:
|
RT @EricBuildium: Q6: if you are writing original content then they take time. Biggest challenge is time. #AptChat |
|
9:56 pm
|
lisatrosien:
|
RT @mynewplace: Blogging is good for long tail terms. the # of different keywords that drive traffic on monthly basis is astounding #aptchat |
|
9:57 pm
|
MultifamilyPro:
|
#aptchat Google will soon have it's own rental listing site along with 4 sale. |
|
9:57 pm
|
30lines:
|
No one has issues with management buy-in or educating your team? #AptChat |
|
9:57 pm
|
Nygmang:
|
RT @JenKennedy_PCMG: RT @30lines: Search engines are putting more emphasis on social relationships & human elements. Harder to "game the system." #AptChat |
|
9:57 pm
|
Apartmentscom:
|
@EricBuildium can you explain the "not scalable" concern? thanks! #aptchat |
|
9:57 pm
|
Eric_Urbane:
|
We have lined up about (25) Resident Bloggers for the Paragon Life Blog for @JD_Paragon They are thrilled to be part of the program #AptChat |
|
9:57 pm
|
TheEllipseCow:
|
fun incentive I've received from my apt - discount & also gift card to local restaurant from my PM for helping with something #AptChat |
|
9:57 pm
|
lisatrosien:
|
@RealtyDataTrust So glad to have you here! #AptChat |
|
9:57 pm
|
drivebuy:
|
Love that line! RT @PCMGtwit: RT @Joe_Ellipse: Google dont Lease. If youre blogging for robots, you doin it wrong. #aptchat |
|
9:57 pm
|
JudyBellack:
|
Q6: Keeping up with our meteoric growth! #aptchat |
|
9:57 pm
|
ericacampbell:
|
@MultifamilyPro specifically links and content that goes through a network not content that someone pays you behind the scenes #AptChat |
|
9:57 pm
|
MultifamilyPro:
|
RT @Eric_Urbane: We have lined up about (25) Resident Bloggers for the Paragon Life Blog for @JD_Paragon They are thrilled to be part of the program #AptChat |
|
9:58 pm
|
30lines:
|
@EricBuildium I actually think they can be. I would also recommend against a 1 blog-per-property approach, though. #AptChat |
|
9:58 pm
|
CharityHisle:
|
@lisatrosien A good incentive would be Blogger of the Week parking. I hate walking in the rain! I'd blog for a parking spot! #AptChat |
|
9:58 pm
|
Joe_Ellipse:
|
The new owners of Dunder Mifflin referred to twitter (ultimately, a blog site) as a "timewaster". I think that attitude is ... #aptchat |
|
9:58 pm
|
JenKennedy_PCMG:
|
Not here :) Education is very important! RT @30lines: No one has issues with management buy-in or educating your team? #AptChat |
|
9:58 pm
|
trainingfactor:
|
RT @30lines: No one has issues with management buy-in or educating your team? #AptChat |
|
9:58 pm
|
JudyBellack:
|
@EricBuidium They can be scalable with the right formula and people, even with the goal being original content. #aptchat |
|
9:59 pm
|
EricBuildium:
|
@Apartmentscom No automation to easily go from 1 blog a week to 15 blogs a week while maintaining quality. #aptchat |
|
9:59 pm
|
JenKennedy_PCMG:
|
RT @CharityHisle: @lisatrosien incentive would be Blogger of Week parking. I hate walking in the rain! Id blog for a parking spot! #AptChat |
|
9:59 pm
|
Joe_Ellipse:
|
Q6 Contd: ...a major block to management embracing social media and blogging. #aptchat |
|
9:59 pm
|
thompsonellen:
|
Personally, I have trouble coming up with time to write 2 quality blog posts/ month. Each 45 minutes to write, and I'm fairly fast. #aptchat |
|
9:59 pm
|
30lines:
|
@JenKennedy_PCMG Glad to hear it ... keep it up! #AptChat |
|
9:59 pm
|
lisatrosien:
|
@Joe_Ellipse Oh, no. Not a quote from "The Office" .... #aptchat |
|
9:59 pm
|
lisatrosien:
|
Is 'any blog' better than 'no blog'? #aptchat |
|
9:59 pm
|
EricBuildium:
|
@JudyBellack I disagree... there is a low ceiling hanging over the scalability of blogs. #aptchat |
|
9:59 pm
|
30lines:
|
What's your blog platform of choice? #AptChat |
|
9:59 pm
|
TheEllipseCow:
|
RT @CharityHisle: @lisatrosien incentive would be Blogger of Week parking. I hate walking in the rain! Id blog for a parking spot! #AptChat |
|
9:59 pm
|
trainingfactor:
|
@JenKennedy_PCMG needs to be an editorial calendar, topics list, gather info #AptChat |
|
9:59 pm
|
Apartmentscom:
|
@EricBuildium 1 blog post per week? Not sure I understand. #aptchat |
|
10:00 pm
|
MultifamilyPro:
|
@ericacampbell There are sources of well written content that is appropriate 4 apt blogs that SE's will be fine with. #aptchat |
|
10:00 pm
|
TamelaCoval:
|
RT @mynewplace: Blogging is good for long tail terms. # of different keywords that drive traffic on a monthly basis is astounding #aptchat |
|
10:00 pm
|
PCMGtwit:
|
Our owner is all over the Blogging/SM bandwagon. That's why he hired me!! Blog to launch 1st of March! #aptchat |
|
10:00 pm
|
trainingfactor:
|
Pretend you work for a newspaper company--what hoops do they go through to create valid content #aptchat |
|
10:00 pm
|
TheEllipseCow:
|
RT @lisatrosien: Is 'any blog' better than 'no blog'? // NO abandoned, ignored, out-dated blogs = bad first impression #AptChat |
|
10:01 pm
|
MultifamilyPro:
|
RT @CharityHisle: @lisatrosien A good incentive would be Blogger of the Week parking. I hate walking in the rain! I'd blog for a parking spot! #AptChat |
|
10:01 pm
|
JenKennedy_PCMG:
|
RT @PCMGtwit: Our owner is all over the Blogging/SM bandwagon. Thats why he hired me!! Blog to launch 1st of March! #AptChat |
|
10:01 pm
|
HOWITZDUNNMGMT:
|
RT @CharityHisle: @lisatrosien A good incentive would be Blogger of the Week parking. I hate walking in the rain! I'd blog for a parking spot! #AptChat |
|
10:01 pm
|
Apartmentscom:
|
@lisatrosien Having a poorly run/out-dated blog could, theoretically, reflect poorly on the property #aptchat |
|
10:01 pm
|
Joe_Ellipse:
|
@PCMGtwit Right On. #aptchat |
|
10:01 pm
|
EricBuildium:
|
@Apartmentscom I am referring to scaling a single blog. There is a limit to its scalability. #aptchat |
|
10:01 pm
|
ericacampbell:
|
@Apartmentscom paid links are r there bc someone paid 2 hve them there not bc the blog thght the links were worthwhile.#AptChat |
|
10:01 pm
|
trainingfactor:
|
@JenKennedy_PCMG education---such a lovely word :) #AptChat |
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10:01 pm
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JenKennedy_PCMG:
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RT @Apartmentscom: @lisatrosien Having a poorly run/out-dated blog could, theoretically, reflect poorly on the property #AptChat |
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10:02 pm
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lisatrosien:
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What if the blog is just dull, but up to date, attractive, etc. Just boring? #aptchat |
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10:02 pm
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trainingfactor:
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wordpress now--love it! RT @30lines: What's your blog platform of choice? #AptChat |
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10:02 pm
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30lines:
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@Apartmentscom Just like the community cable channel that hasn't been updated since last April... #AptChat |
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10:02 pm
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MultifamilyPro:
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@30lines AGREE with against a 1 blog-per-property approach,unless you have a full time person writing #aptchat |
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10:02 pm
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Eric_Urbane:
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How are you measuring success of your community blog? #AptChat |
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10:02 pm
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JudyBellack:
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@JenKennedy_PCMG Good for you, and good luck on the blog launch! #aptchat |
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10:03 pm
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Apartmentscom:
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@lisatrosien In that case, at least if it's up to date, it shows some ongoing involvement. #aptchat |
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10:03 pm
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AptsForRent:
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Then its not going 2 attract a fan base! RT @lisatrosien What if blog is just dull, but up 2 date, attractive, etc. Just boring? #aptchat |
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10:03 pm
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EricBuildium:
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@EricBuildium Unless your goal is to be a blogging company like @techcrunch, where they scaled very well. But we're PMs. #aptchat |
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10:03 pm
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Joe_Ellipse:
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@JenKennedy_PCMG I'll take that as fact over theory, mos def. #aptchat |
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10:03 pm
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TheEllipseCow:
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Good ? RT @Eric_Urbane: How are you measuring success of your community blog? #AptChat |
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10:03 pm
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spooons:
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@LisaTrosien :P #aptchat |
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10:03 pm
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JenKennedy_PCMG:
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@Eric_Urbane You know we'll be measuring once we get rolling!! #AptChat |
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10:03 pm
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30lines:
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@lisatrosien It's all about word of mouth. If it's worth sharing, you'll gain traction. Be unique, funny, informative. #AptChat |
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10:04 pm
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AptChat:
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Send us examples of your favorite apartment community blogs. We'll post the best ones on this week's recap. #AptChat |
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10:04 pm
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mmobley:
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RT @30lines: @lisatrosien Its all about word of mouth. If its worth sharing, youll gain traction. Be unique, funny, informative. #aptchat |
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10:04 pm
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lisatrosien:
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@spooons Knew that would get a response from you. #aptchat |
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10:04 pm
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ATLMarketing:
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RT @EricBuildium: Q6: Blogs are not scalable... if you are writing original content then they take time. Biggest challenge is time. #aptchat |
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10:04 pm
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JudyBellack:
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@LisaTrosien Dull is definitely not good, readers wont return even if everything else is beautiful. Whats the point? #aptchat |
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10:04 pm
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ericacampbell:
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Paid links r closely related 2 page rank & othr Google ranking penalty 2 avoid this just add ?rel=?nofollow? tag on your paid links #AptChat |
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10:04 pm
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JenKennedy_PCMG:
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RT @AptChat: Send us examples of your favorite apartment community blogs. Well post the best ones on this weeks recap. #AptChat |
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10:04 pm
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PCMGtwit:
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Infotainment! RT @30lines: @lisatrosien #aptchat |
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10:04 pm
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trainingfactor:
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@TamelaCoval cool! all different types of folks in the community #AptChat |
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10:04 pm
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EricBuildium:
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I've gotta run. Last thought... Go Saints! I believe they say "Who Dat!" #aptchat |
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10:05 pm
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AptChat:
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Thanks for a GREAT #AptChat today. Have a great weekend, everyone! |
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10:05 pm
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MultifamilyPro:
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@30lines Wordpress all the way! Easy entry for most, with flexibility #aptchat |
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10:05 pm
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TamelaCoval:
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RT @JenKennedy_PCMG: RT @CharityHisle: @lisatrosien incentive would be Blogger of Week parking. I'd blog for a primo parking spot! #AptChat |
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10:05 pm
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spooons:
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@30lines but stay on topic too! #AptChat |
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10:05 pm
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TheEllipseCow:
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RT @30lines: @lisatrosien It's all about word of mouth. If it's worth sharing, you'll gain traction. Be unique, funny, informative. #AptChat |
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10:05 pm
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CharityHisle:
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RT @EricBuildium: Ive gotta run. Last thought... Go Saints! I believe they say "Who Dat!" #AptChat |
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10:05 pm
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ericacampbell:
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@MultifamilyPro might be fine w it but you will have difficulty ranking 4 the content b/c there is more competition if duplicate #AptChat |
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10:05 pm
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lisatrosien:
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Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #aptchat |
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10:05 pm
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TheEllipseCow:
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#AptChat |
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10:05 pm
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MultifamilyPro:
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@ericacampbell Ok I see where you are coming from now I guess I needed the definition of "buying" #aptchat |
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10:06 pm
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Joe_Ellipse:
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argh. I had office interruptions. So much to impart on this topic. #aptchat |
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10:06 pm
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thompsonellen:
|
Blog effectiveness first measured with engagement (various stats), then over time leases (resident referrals have been tracked). #aptchat |
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10:06 pm
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Apartmentscom:
|
Have a great weekend! Thanks again for another great chat! #aptchat |
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10:06 pm
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30lines:
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RT @lisatrosien: Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #AptChat |
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10:06 pm
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Joe_Ellipse:
|
since I am determined to start a rap career via #aptchat, I'll end with this. |
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10:06 pm
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JudyBellack:
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Thanks, everyone - great chat! Lets all go write a blog over the weekend. #aptchat |
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10:06 pm
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TheEllipseCow:
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haha RT @lisatrosien: Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #AptChat |
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10:06 pm
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JenKennedy_PCMG:
|
RT @lisatrosien: Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #AptChat |
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10:06 pm
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Joe_Ellipse:
|
If It Ain't Organic, Panic. #aptchat |
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10:06 pm
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spooons:
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@LisaTrosien amen to that #aptchat |
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10:06 pm
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PCMGtwit:
|
Have a great weekend guys. Head to shuttle launch then Saints victory party! Down with Horse. #aptchat |
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10:06 pm
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thompsonellen:
|
@ericacampbell It's not necessarily about ranking for that page of content, but getting lift by making the site dynamic. #aptchat |
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10:06 pm
|
AptsForRent:
|
RT @Eric_Urbane How are u measuring success of ur community blog? (Think that's a gr8t question! Would like 2 hear frm ppl??) #AptChat |
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10:06 pm
|
TamelaCoval:
|
AMEN.//RT @TheEllipseCow: RT @lisatrosien:Is 'any blog' better than 'no blog'? //NO ! ignored, out-dated blogs=bad first impression #AptChat |
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10:06 pm
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JudyBellack:
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@EricBuildium Im with you -- go Saints!!! #aptchat |
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10:07 pm
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RealtyDataTrust:
|
Just finished #AptChat, time for #HappyHour. Have a great Super Bowl weekend! |
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10:07 pm
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MultifamilyPro:
|
watch for @mbj in the stands RT @lisatrosien: Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #AptChat |
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10:07 pm
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30lines:
|
For more on blogging, you may want to tune into @MackCollier 's #blogchat on Sunday nights. #AptChat |
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10:07 pm
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JenKennedy_PCMG:
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@PCMGtwit glad to see you cheer for the Saints...now I know they will loose!!!
#AptChat |
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10:07 pm
|
Time2optimize:
|
RT @30lines: For more on blogging, you may want to tune into @MackCollier 's #blogchat on Sunday nights. #AptChat |
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10:07 pm
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Eric_Urbane:
|
RT @30lines: For more on blogging, you may want to tune into @MackCollier s #blogchat on Sunday nights. #AptChat |
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10:08 pm
|
AptsForRent:
|
Have a wonderful weekend multifamily peeps! ;-) As always, thanks @lisatrosien & @30lines 4 hosting another great #AptChat! |
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10:08 pm
|
mmobley:
|
Go Commercials, Go Halftime (the only reason I watch!!) @lisatrosien: Have a great weekend! Go Colts! Go Saints! Go Beer! Go Pizza! #aptchat |
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10:08 pm
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ericacampbell:
|
@thompsonellen agreed. My comment was in regards to some pple in the industry that purchase all of their content/links #AptChat |
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10:08 pm
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Eric_Urbane:
|
@JenKennedy_PCMG Your property web traffic will shoot off the charts once you start blogging #AptChat |
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10:09 pm
|
ATLMarketing:
|
my opinion- good apt blog is combination of hired writer or property manager & free residents, a balance of real estate & fun info #aptchat |
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10:10 pm
|
JenKennedy_PCMG:
|
@Eric_Urbane Can't wait! We will definately have quantifiable proof since we have our starting point :D #AptChat |
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10:10 pm
|
jillcorya:
|
Go Colts!! #aptchat |
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10:10 pm
|
TamelaCoval:
|
THAT's WHAT SHE SAID!!!//RT @PCMGtwit: Infotainment! RT @30lines: @lisatrosien #aptchat |
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10:10 pm
|
PCMGtwit:
|
@Eric_Urbane That's what I keep telling them. Can't wait. #AptChat |
|
10:11 pm
|
JenKennedy_PCMG:
|
RT @jillcorya: Go Colts!! #AptChat |
|
10:11 pm
|
30lines:
|
Getting GREAT feedback about today's #AptChat -- thanks, everyone! Let us know how we can keep improving the discussion! |
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10:11 pm
|
Eric_Urbane:
|
@PCMGtwit Your results will be substantial, as you folks understand the SEO benefits well out of the gate, Best of Luck with it #AptChat |
|
10:11 pm
|
jillcorya:
|
fool!RT @PCMGtwit: Have a great weekend guys. Head to shuttle launch then Saints victory party! Down with Horse. #aptchat |
|
10:12 pm
|
ericacampbell:
|
Go Saints since the Colts beat my @NYJets :( #AptChat |
|
10:12 pm
|
TamelaCoval:
|
Niiiice.//RT @thompsonellen: Blog effectiveness measured w/engagement then, leases (resident referrals have been tracked). #aptchat |
|
10:13 pm
|
TamelaCoval:
|
Hats to the side, Pants on the Ground!//RT @Joe_Ellipse: since I am determined to start a rap career via #aptchat, I'll end with this. |
|
10:13 pm
|
lisatrosien:
|
@ATLMarketing Hi! Great to have you here. Please come back next week! #aptchat |
|
10:14 pm
|
Eric_Urbane:
|
@PCMGtwit @JenKennedy_PCMG Should you guys need any help, I would be glad to share what has worked and what hasn't worked for us #AptChat |
|
10:15 pm
|
ATLMarketing:
|
RT @CharityHisle: @mynewplace I believe that! Residents are in the position to be your best advocates, generating referrals/leads. #AptChat |
|
10:15 pm
|
TamelaCoval:
|
& the guys in tight pants!//RT @mmobley: Go Commercials, Go Halftime (the reason I watch!!) Go Colts! Go Saints! Go Beer! Go Pizza! #aptchat |
|
10:17 pm
|
MultifamilyPro:
|
Exploring Social Media with @JasonFalls, @30lines @Eric_Urbane @firebelly @mbj - Feb 23 http://bit.ly/bUAgDO #aptchat |
|
10:18 pm
|
TamelaCoval:
|
SHOW me the $$! Purchase of content cost rolls down to client and increases CPLead//RT @ericacampbell: @thompsonellen #AptChat |
|
10:20 pm
|
MultifamilyPro:
|
Lincoln has several great blogs http://bit.ly/cAv9H3 #aptchat |
|
10:21 pm
|
ColonialProp:
|
@LisaTrosien First time in. Great topic! Very interesting. #aptchat |
|
10:21 pm
|
MultifamilyPro:
|
This APT blog is from Green Village http://bit.ly/crcVQL #aptchat |
|
10:23 pm
|
MultifamilyPro:
|
The place on... APT blog http://bit.ly/d8CLD6 #aptchat show how 1 company can have multiple blogs. |
|
10:26 pm
|
TamelaCoval:
|
RT @MultifamilyPro: Lincoln has several great blogs http://bit.ly/cAv9H3 #aptchat |
|
10:29 pm
|
MackCollier:
|
@30lines sorry Mike was driving when #aptchat today |
|
10:29 pm
|
naplesplus:
|
RT @jillcorya (Jill Corya) Go Colts!! #aptchat http://search.twitter.com/search?q=%23aptchat |
|
10:29 pm
|
PCMGtwit:
|
@Eric_Urbane Thanks Eric. I'm sure I'll be in touch. Cheers. #AptChat |
|
10:29 pm
|
TamelaCoval:
|
#AptChat Timely for NAA'sStudent Housing Conference in Vegas with Zappos CEO:Why Would Your Company Need 13 Blogs? http://post.ly/MAzZ |
|
10:30 pm
|
ATLMarketing:
|
RT @MultifamilyPro: Lincoln has several great blogs http://bit.ly/cAv9H3 #aptchat |
|
10:36 pm
|
interrupt_d:
|
@Joe_Ellipse You can blog for robots and people at the same time. If the robots dont like you less real people will ever see you #aptchat |
|
10:39 pm
|
AptChat:
|
Today's #AptChat transcript - http://j.mp/cRhAQc (Topic: Apartment Community Blogs) |
|
10:40 pm
|
TamelaCoval:
|
@AptChat Thanks #AptChat. Spirited discussion is a rush. Nice work. |
|
10:43 pm
|
thompsonellen:
|
RT @AptChat: Today's #AptChat transcript - http://j.mp/cRhAQc (Topic: Apartment Community Blogs) |
|
10:43 pm
|
30lines:
|
@MackCollier No worries, you missed a great conversation. Would love your comments on the recap. #aptchat |
|
10:47 pm
|
TamelaCoval:
|
#AptChat A disturbingly chucklerrifc must-watch for Facebooking and Tweeting and Blogging newbies and beyond. http://post.ly/MAzZ |
|
11:21 pm
|
ATLMarketing:
|
RT @AptChat: Today's #AptChat transcript - http://j.mp/cRhAQc (Topic: Apartment Community Blogs) |
|
11:30 pm
|
LisaSullivan:
|
@LisaTrosien Thanks, Lisa 4 the tip on #aptchat ea week. Btw...I like you already! Name, blogger AND NFL fan. Winning combo! |
